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Efficient and accurate data capture is crucial for understanding customer needs and preferences. Our Data Capture feature is designed to streamline this process, enhancing customer engagement and driving business growth.
Book a demoUnlock the potential of accessing real-time Key Performance Indicators (KPIs) at your fingertips. This feature empowers associates and managers to stay on top of critical metrics that drive your retail performance.
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Empower managers to effortlessly assess team performance and even compare results across multiple stores.
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Empower business users to build and customize dashboard pages from the backend. Tailor insights, streamline reporting, and enhance decision-making.
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Sara Tshimika
CRM Manager at Kusmi Tea
USE CASE
Comptoir des Cotonniers, a leading fashion retailer with 120 stores across Europe, aimed to transition from a traditional operational focus to a customer-centric model. Their objective was to prioritize exceptional customer service and boost in-store traffic.
To achieve this, Comptoir des Cotonniers implemented Bayretail's Clienteling and Dashboard Reporting features:
• Personalized Customer Engagement : Through Bayretail's Clienteling features, store employees accessed detailed customer information, enabling personalized service.
• Targeted Outreach : Associates used the clienteling features to engage customers for special events and promotions, based on directives from the head office.
• Real-Time Performance Tracking : Crucially, the Bayretail Dashboard Reporting feature allowed for real-time monitoring of team performance.
- Accessible Data Across Locations: Whether staff were at the headquarters or in-store, the platform unified data storage, enabling access to performance reports tailored to user profiles.
Informed
- Decision Making: This real-time data access allowed for quick adjustments and strategy refinements to maximize customer engagement efforts.
The strategic use of Bayretail’s features resulted in:
• Significant Increase in Store Traffic : Notably, there was a +9% rise in in-store traffic, a direct result of the enhanced clienteling and data-driven strategies.
• Enhanced Team Coordination and Efficiency : The Dashboard Reporting feature ensured that both in-store associates and headquarters staff were aligned in their strategies, leading to more effective customer outreach and service.
The adoption of Bayretail’s Dashboard Reporting and Clienteling features marked a pivotal shift for Comptoir des Cotonniers. By leveraging real-time data and insights, the retailer successfully transformed its operational model, resulting in increased in-store traffic and a more personalized customer experience, underscoring the power of data-driven decision-making in modern retail.
In-Store Traffic
Employee Engagement
Decision-Making Effectiveness
Sales Performance
Get in touch to schedule a full demo of the Retail Super-App and discover how it can help your brand do more.
