Founded in 1995, Comptoir des Cotonniers is a French company specialising in high-end ready-to-wear clothing. In 2005, the brand was sold to the Japanese group Fast Retailing. The brand was looking for a solution that would allow the associates to better address their customers by drawing inspiration from the codes of luxury clienteling.
Using the Clienteling Campaign module, Comptoir des cotonniers headquarters provides store associates the information and tools to communicate with customers including customer specific marketing campaigns.
Associates can now scan a barcode to see if a product is available online, access all customer information including available promotions, and place orders for customers.
“Super Collaboration with Bayretail teams to develop a Clienteling Mobile App, in order to improve our client service instore and allow proactive clienteling actions. Bayretail has proven being a trustful partner!”
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Paul Flacassier
CRM Manager | Comptoir des Cotonniers
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